This course covers the planning, direction, organization, and control of the personal selling effort. Emphasis is placed on the relationships between sales and selling activities, as well as other marketing functions. Students will have numerous opportunities to create different types of sales presentations aiming at the business to business, and business to consumer markets.
505 Amherst St,
Nashua, NH 03063
P. 603 578-8900
E. nashua@ccsnh.edu
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